Learn How to Use Online Staff Profiles to Better Understand, Motivate and Build Your Team
Previously, we chatted to a buddy of mine Mike McHenry about how he’s managed to create an amazing team culture in his workplace. We found out all about why Mike sees the culture of his team as the numero uno key to business success. If you haven’t seen the video yet, you can check it out here. It’s totally worth it!
In this video, we get yet another nugget from Mike. One of the key methods Mike uses to determine whether an employee will fit in with his business is by using online staff profiles. He uses these tools to better understand the personality of team members, to maximise their skill set, and to make sure they’re on the right path to success.
As I’ve mentioned before, Mike and I met at a Business Blueprint conference a while ago, and I just couldn’t get over how into team culture he was – it was kind of infectious. Since then, I’ve been keen to catch up with him as often as possible to have a chin wag about business, and pretty much steal all of his secrets about how he gets his whole team loving their job and buying into the success of his company. And of course, to share them with you.
Hopefully, you’ll take some of the ideas of what Mike does and use them to get the most out of your team – whether you’re just starting to build one, or you’re an old pro.
Why an Online Profile?
Often, when you meet someone and start getting to know them, you can form an opinion of who they are which may not actually be correct, it’s often just your perception.
By paying for online staff profiles, you’re actually going to the effort of understanding who your staff really are. You get an instant idea of whether they’re technical, social, or a people manager, and you start to get a visual of where they’ll fit within the company, and what their career can really look like.
Without the profile, you run the risk of making assumptions about your team (or a new recruit) and think they’re someone they’re not, or even worse, you may not tap into their natural abilities. The benefits of these profiles are massive.
Having the Individual Take Ownership
Online profiles give your team the opportunity to take ownership of who they are and what their career can look like. Staff are handed a report that tells them everything about themselves. Some details may be surprising, but in every circumstance Mike has encountered, it has been so damn accurate, they just can’t disagree with the outcome.
It gives an incredibly strong platform to start to talk about strengths and weaknesses; about how their way of doing things is going to impact their career in both positive and negative ways. You’re able to have a really open conversation about it. When it’s your profile, and you’ve answered the questions, nobody is imposing any perceptions on you or pigeon-holing you into a category or a personality type. The ownership is completely on the employee.
If one of your team has a career aspiration and the profile makes it obvious that they’re not cut out for it, the conversation becomes a lot easier and less awkward because the individual has ownership of how they’ve responded in the profile.
Sharing the Love
The next step for Mike is about sharing.
His view is that a team won’t work it’s best unless everyone feels able to be vulnerable – and this includes Mike as well. There’s no point putting your team on the line unless you can lead by example and do the same thing, weaknesses and all. It also helps the team understand how best to communicate with Mike and explain things to him in the language he understands. For example, if you talk to Mike about a whole lot of technical crap (which I sometimes do) you’re going to lose him straight away, but some people thrive on that stuff and get lost for days in the detail. We’re all different.
The beauty of this is that you need all types of people working together, to get the best out of a team and the sharing process is so powerful because they start to understand not just how to get the best out of each other, but also how to make sure they really look after each other’s differences. When you do this, you really can’t help but care about the individuals around you. You get that sense of family like everyone’s in it together, and everyone’s accountable for each other.
How to Find the Right Team – It’s Not about Skill
As we saw in the last video, one of the three essentials of any business is having amazing systems and processes. If these are water tight, then anyone off the street should be able to step into your business and learn all the skills they need to carry out the job. Mike absolutely, does not hire his team based on their current skill set. His only focus is on optimising his team culture. He asks himself these key questions:
- How do they fit into the group?
- What’s their passion?
- How hungry are they?
The rest just doesn't matter.
It’s so important for Mike that he gets the right team culture, that he’s had to have some tough conversations and make some even tougher decisions based on the results of some online profiles – watch the video to see what happened in that situation!
How Mike Uses Online Staff Profiles to Develop His Team
- Mike and team complete an online profile
If you’re curious, Mike uses the DISC profiles.
- The team gets together and Mike shares his profile
Sharing his profile first puts the team at ease, and makes everyone feel more comfortable with opening up about themselves.
- The team members share their profiles
This helps everyone get to know each other’s strengths, weaknesses, personality and pain points which promotes a caring environment and helps the team develop empathy for each other.
- The team discusses how they can work better together
How can we better care for each other, develop our skill set and create an environment where everyone can be heard?
It’s pretty clear that implementing these staff profiles have had a huge impact on Mike’s team culture and on the business as a whole. When you know your team, you know what skills you need, what personalities you need to balance the team, and working together just becomes easy.
It might be a challenge in the short term to find exactly who you’re looking for, but ultimately, when you find someone, it’s an easy decision and it just works.
I’d love to get your feedback on online staff profiles. Have you used them in your business and to what level of success? I like the idea of them, but I also like listening to my gut instinct. Maybe a combination of the two is the right way to go?